Veritas Farms Inc (OTCMKTS: VFRM) has the potential to see seriously strong gains today, and for good reason. The company provided an update with regard to its national distribution that is exciting to say the least. Here’s what’s happening:
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VFRM Stock Could Fly On Distribution News
In a press release issued early this morning, Veritas Farms announced that its branded products are now featured in more than 4,500 stores. The company’s work to break into big box locations has proven to be fruitful.
Throughout the first and second quarter, VFRM closed deals with multiple national retail chains, earning positions on the shelves of these stores, many of which are considered to be big-box locations.
In fact, this quarter alone, the company added thousands of locations across more than a dozen states to its retail footprint. In a statement, Alexander M. Salgado, CEO and co-founder at VFRM, had the following to offer:
With our continued growth into independent retailer networks combined with the success of recent chain retail launches, we have reached distribution of our Veritas Farms™ products into over 4,500 retail stores nationwide. These established channels include prominent national chain retailers in pharmacy, grocery, and home-goods, as well as, independent retailers in grocery, pharmacy, chiropractic and medical professionals, spas, salons, hospitality, travel and specialty stores.
As the Full Spectrum Hemp Oil category continues to build mainstream visibility and acceptance, the Veritas Farms team will maintain its efforts to create and capitalize on even more new and expanded retail opportunities. We expect this will enable us to leverage our industry leading reputation for quality and consistency and will lead to a continued expansion of our retail distribution network going-forward.
The Value Opportunity Is Growing Quickly
I’ve been following Veritas Farms throughout the year, and I have to say, I’ve been impressed along the way. At the end of the day, the company was the first among publicly traded CBD companies to deploy a big-box sales strategy, and as you can see from the news above, the strategy is paying off.
The reality is that in emerging markets, like the CBD market, those that make strong early moves to solidify their roles in the space are the companies that tend to take leading long term positions in the industry. Based on the work that VFRM has been doing and the milestones that it has accomplished over the past six months or so, the company has real potential to become one of the long-term leaders.
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Disclosure – CNA Finance, parent company to Alpha Stock News, has a monetary relationship with Veritas Farms. Learn more here.